The second element of the Techstars Mentor Manifesto is Expect nothing in return (you’ll be delighted with what you do get back). It’s extraordinarily simple while being profoundly hard.
It’s simple because it’s easy to say “I’m doing this without any expectations.” That felt good, right? You are going to be a good mentor, helping another up and coming entrepreneur, and it’ll be good karma. It’s good marketing—who doesn’t like people to say things about him like “Joe is such a good guy—he helped me without expecting anything back.” Simple, right?
In give before you get, you enter into a relationship without defining anything transactional—you “give” Tweet This Quote
It’s profoundly hard because this just isn’t human nature, especially in a business context. We live in a transactional world, constantly deciding where to invest our time to get the best ROI—there’s even a phrase for that which is “return on invested time.” We worry about things like reputational effects, being cautious of spending too much time with low impact activities or unknown people, while being drawn to the spotlight and well-known people, even if the activities are hollow and lack substance or value. We feel overwhelmed with the base level of work we have and struggle to justify spending time on activities with an unknown impact on what is directly in front of us. We prioritize how we spend our time, gravitating towards things where we can see the payoff.
I have two constructs I use that have broken this cycle for me which are at the core at being an awesome mentor: Give Before You Get and Random Days.
Give Before You Get is a cousin to a concept many of us are familiar with called “pay it forward.” With pay it forward, someone once did something for you to help you with your life or your career and you are now helping someone else out to “pay it forward” as compensation for this previous support. While nice, it’s still a transaction concept, which is where give before you get differs. In give before you get, you enter into a relationship without defining anything transactional—you “give” in whatever form is appropriate, but you have no idea what you are going to “get” back. Now, this isn’t altruism—you will get something back—you just don’t know when, from who, in what currency, or in what magnitude. You enter into the relationship non-transactionally and are willing to continue giving without a defined transactional return.
An advisor says “I’ll help you if you give me a $3,000 / month retainer and 1% of your company.” A mentor says simply, “How can I help?”
This is at the core of my Startup Communities thesis. To truly activate a startup community you have to get everyone in the startup community putting energy into the community, essentially giving before they get. If you create this culture, magical things happen very quickly as an enormous amount of kinetic energy goes into the startup community, generating rapid activity, results, and powerful second order effects.
In the construct of give before you get, it’s important to remember this isn’t altruism, which is why I’m repeating that notion. You will get something back, you just don’t have any expectations around what it will be. That’s unnatural for humans, and is the fundamental difference between a mentor and and an advisor. An advisor says “I’ll help you if you give me a $3,000 / month retainer and 1% of your company.” A mentor says simply, “How can I help?”
Random Days is one way to practice being a great mentor and giving before you get. I started doing random days in 2005 after a long history of random 15 minute meetings—something I’ve always done, but at some point realized I couldn’t effectively squeeze them into the normal flow of my day anymore. So I started setting aside about a day a month to do a dozen or so random 15 minute meetings. Some magical things, including Techstars, have come from Random Days. The trick to an amazing random day experience is to meet with anyone (zero filter) and let the 15 minutes be entirely about them and their agenda. I typically start each meeting with “Hi, I’m Brad Feld, the next 15 minutes are about whatever you want to talk about.” That establishes that I have no expectations and I’m fully available and present for the person I’m meeting with.
To truly activate a startup community you have to get everyone in the startup community putting energy into the community, essentially giving before they get.
In a busy world with constant performance pressure and expectations around outcomes, the concept of give before you get and the idea of having a periodic random day may seem ridiculous. If you are thinking “that sounds nice and utopian, but I don’t have time for that” or “yeah Brad, whatever, but you are in a different position in life than I am”, I challenge you to rethink your position. I’ve been doing this since my first company in my early 20s. I’ve built the notion of give before you get into the core of my value system. I’ve allowed myself to continually be open to randomness and many of the incredible things I’ve gotten to be involved in have come from one of these random interactions. Most importantly, I continually am amazed by what comes back to me, over and over again, from people I’ve put energy, time, and resources into without any expectation of a return. The payoff, financial and non-financial, has been profound for me.
So try it. Don’t shift to a 100% give before you get mentality, but allocate 10% of your time to it. Find ways to give before you get. And if you are a mentor for an accelerator, a younger person, a peer, or someone in your organization, make sure you internalize the idea of giving before you get and expecting nothing in return. You’ll be delighted with what you do get back.