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Meet an Unreasonable Company


Delivering 100 percent hand-prepared, vegan, and sustainable meals to doorsteps across the UK.

Photo of Jonathan Petrides

Jonathan Petrides

Founder + CEO at allplants

More about Jonathan »
Employees 101–200
Headquarters London, England, United Kingdom
allplants is a VC-backed B-Corp on a mission to inspire the planet to eat more plants. A plant-based diet has the lowest environmental impact of any, and can reduce our personal food carbon footprint by up to 73 percent. To this end, allplants creates and delivers delicious hand-prepared vegan food so both people and planet can thrive. Founded by food-loving brothers, the company aims to use its innovatively healthy and delicious food to pave the dietary transition for millions. From recipe development, to cooking and preparing the meals with a team of over 60 chefs in their commercial kitchen in downtown London, everything is designed to protect the planet. The company’s packaging is 100 percent recyclable, with continued efforts to improve this impact, notably working with a carbon-neutral delivery partner. Additionally, their products are “quick frozen” to lock in freshness and reduce waste, making eating more plants tasty and convenient.

Notable Achievements

  • Served 1M meals within 3 years of founding.
  • 100% plant-based meals are delivered in fully recyclable packaging via a carbon neutral delivery.
  • Co-founder, Jonathan Petrides, previously founded Penda Health and M-Shwari serving +20M users daily.

Currently Operating in One Region

Press Mentions

March 25, 2020

Vegan Food Delivery Services Launches Instagram Cooking Lessons

April 29, 2020

Online food startups sizzling — but for how long?

April 7, 2020

Ready Meals: Success and struggle amid coronavirus pandemic fueled by retail channels

March 26, 2020

Delivery Service Allplants Raises Record Sum Through Crowdfunding

March 9, 2020

London-based allplants closes €3.9 million crowdfunding round to boost its vegan chef-to-customer delivery service

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