Logo for Classcraft

Meet an Unreasonable Venture


Developing a free, online educational role-playing game in 11 languages for millions of students and teachers in classrooms around the world.

Photo of Shawn Young

Shawn Young

Co-Founder & CEO at Classcraft

More about Shawn »
Classcraft motivates learners to reach their potential through sustainable, playful learning experiences that promote personal growth and human connection. Classcraft's approach to tiered intervention helps educators improve behavior and school climate by motivating students, keeping implementations consistent, and providing data to support at-risk students.

Founded in 2013 by brothers Shawn and Devin Young and their father Lauren Young, Classcraft is an award-winning ed-tech company serving more than 8 million students and educators worldwide and a Quebec-based certified B Corporation. Classcraft is used in more than 160 countries and is available in 11 languages. A Google for Education Premier Partner, Classcraft is available via Google's App Hub and Classcraft.com.

Classcraft has been acquired.

Press Mentions

January 15, 2019

Why US classrooms are starting to resemble arcades

Read on USA TODAY »

May 16, 2023

HMH Acquires Canadian EdTech Company Classcraft

Read on StreetInsider.com »

May 11, 2023

HMH Acquires Canadian EdTech Company Classcraft

Read more »

May 19, 2022

E152 - Daniel Epstein on Repurposing Capitalism, Intuition and Meaningful Entrepreneurship // Alchemists Of The Future - all that we are (fka the future is beautiful)

Read on all that we are (fka the future is beautiful) »

April 26, 2021

Unreasonable Collective deploys over USD3m in high impact tech ventures within first five months of launch

Read on Private Equity Wire »

March 25, 2021

Classcraft raises $3.6M to accelerate efforts to help K-12 educators improve student behavior

Read on Yahoo »

More Ventures in Education

Get the Unreasonable Newsletter

Get twice-monthly updates on Classcraft and over 370 other ventures working to solve the world's toughest problems.

Read our Privacy Policy.