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TRENDE

Providing Japan affordable, renewable, and local energy through rooftop solar

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Jeffrey Char

Founder & CEO at SOGO Energy and Founder & Chairman at TRENDE

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Employees 6–20
Headquarters Singapore
SOGO Energy is a decentralized integrated infrastructure company. The company works with local entrepreneurs to serve rural communities with affordable valued-added services powered by clean energy. The company's first offering is "irrigation as a service" in Cambodia via its subsidiary, Pteah Baitong. The company has built 2 pilot solar-powered pumping stations in Prey Veng Province along the Mekong River offering irrigation to local smallholder farmers. SOGO also invested and partners with Equatorial Power, a similar decentralized integrated infrastructure company in Africa. Equatorial Power designs, installs and operates solar minigrids and productive hubs used to offer multiple products and services to its customers in Uganda, Democratic Republic of the Congo, Tanzania and Rwanda.

Notable Achievements

  • Raised SGD $3.3 million Series Seed in August 2022
  • SOGO Energy investors include Idemitsu, TheVentures, and Unfold Ventures.
  • Founder, Jeffrey Char is a successful serial entrepreneur and was previously the Director of Venture Capital at Tokyo Electric Power Company

Currently Operating in Five Regions

Press Mentions

December 1, 2020

TRENDE selected to join 11 leading edge companies focused on solving the world's greatest challenges at Unreasonable Impact Asia Pacific 2020

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