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Gen Phoenix (formerly ELeather)
A new generation of materials for the next era of sustainability
Gen Phoenix is delivering a new generation of materials for the next era of sustainability. Through a revolutionary circular process, Gen Phoenix rescues leather offcuts destined for landfill and regenerates them into a premium alternative leather material coveted by the world’s most iconic brands for its beauty and durability. Since its founding in 2007, Gen Phoenix has diverted thousands of tons of material from landfills. Adaptable to a wide variety of feedstocks, Gen Phoenix’s patented technology platform will make material circularity possible at an epic scale.
Gen Phoenix have built an enviable reputation for quality and service in demanding markets and have partnered with some of the largest and most successful brands in the world. Founded in the UK, they have grown to export over 90% of sales to more than 50 countries and supply industries ranging from aviation to footwear and luxury leather goods.
Notable Achievements
- Built a leadership position in global aviation seating materials with over 200 airlines flying ELeather by Gen Phoenix.
- Saved over 9,000 tonnes of leather waste from landfill and over 250,000 tonnes of carbon emissions.
- Raised over $200m in financing and built 2 advanced production facilities.
Currently Operating in 53 Regions
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