Daniel is an Unreasonable Fellow.
Creatively Enabling and Engaging people everyday.
He leads Brand Strategy & Marketing and Customer Service Experience - covering Business Intelligence, Growth Strategy, Data Analytics, Advertising, User Experience and Consumer Sales at Paga.
Prior to this role, Daniel successfully led the Growth & Strategy team for 2 years in helping to define and architect key aspects of Paga’s growth.
(Paga is the leading Mobile Payments Company in Nigeria dedicated to transforming lives with innovative and universal access to financial services – #makinglifepossible)
Daniel has a decade of experience in a variety of Growth, Strategy, Design, Advertising and Brand management roles. Prior to joining Paga, he was responsible for Digital communication, Consumer engagement and Advertising strategy at GTBank.
Daniel also had stints at Ogilvy Advertising, Maher Bird & Associates, BD Network & Initials Marketing amongst others.
Daniel is a graduate of Staffordshire University with a Bachelor of Arts in Multimedia Graphics & Brand management. He also holds a Masters in Creative Advertising from Falmouth University.
Daniel is a creative enthusiast with a passion for growing the Creative community within Nigeria and Africa - to help individuals learn and apply their design and imaginative thinking skills in order to engage people's minds and communicate positively.
Daniel is an official investor and advisor to 7 budding start-ups, which span the consumer technology, insurance and lifestyle industries.
Concurrently, he serves as the Executive Creative Director of Dmastermind; a growth strategy design firm he founded in 2008 which helps people and organisations establish their businesses and grow Integrated Marketing and Consulting.
LinkedIn - http://www.linkedin.com/in/danieloparison