Hollie Morgan is a writer and creative director with over ten years experience building brands. She specializes in distilling complex ideas into strong messages that are easy to understand and remember. She leads a creative team at Fossil Group in Dallas, Texas which includes overseeing brand messaging for the company’s many owned and licensed brands. Over the last few years, Hollie has worked in the emerging field of sustainability communications. She has enjoyed developing platforms that deliver clear, concise and transparent messaging about corporate social and environmental impact. In addition, Hollie also serves as a board member and communications consultant on two foundations focused on empowering underserved youth. Hollie has three children and maintains an active handmade greeting card business where she enjoys exploring her creativity and love for combining words and art.