Unreasonable Mentors

Narda Shirley

Serial PR entrepreneur

Narda is an Unreasonable Mentor. Narda was part of Unreasonable Impact UK & Europe 2022 (Feb - Apr), and has advised over 14 Unreasonable companies.
Narda founded corporate communications agency Gong in 2004 and established its Kenya business in 2015. In 2021 Gong merged with digital innovation focused PR agency Cherish, to form The Wilful Group, a global taskforce communications agency designed to support the ideas and innovations solving the world’s biggest problems.
Since 2017, Gong has been an active member of the B Corp movement in which Narda serves as an Ambassador, advocating for business as a force for good to whoever will listen! She also sits on the advisory board of impact advisory business, Greenheart Consulting Partners.
She has advised countless entrepreneurs, CEOs and heads of brand and communications from start-up to IPO across a wide range of sectors from finance to fashion, global health to renewable energy and bio-tech to agribusiness in times of change and growth including launches, market entries and crises. In her spare time she is thankful that not doing enough gardening can now be positioned as rewilding.