Meet an Unreasonable Venture
Rentle
Developing software solutions that allow merchants to frictionlessly unlock access-commerce business models
Rentle is the Shopify of the Circular Economy - a white-label commerce platform that enables durable goods retailers to build profitable and sustainable offerings around the circular economy. This means offerings such as product subscriptions, rentals, and buyback-driven secondhand/refurbishment programs. With 14,000+ signed-up merchants and major players like Decathlon UK already onboard, Rentle is perfectly positioned to capture the enormous market opportunity presented by the expansion from a linear to a circular economy. Unlike existing commerce infrastructure, which is designed for linear sales and struggles to scale for circular models, Rentle is purpose-built to handle the unique demands of this paradigm shift.
Notable Achievements
- Raised over USD$5 million to date. Investors include VCs from Nordics, UK and US.
- 15,000+ signed up merchants as well as large retailers such as Decathlon UK.
Currently Operating in 52 Regions
Press Mentions
September 19, 2022
Circular economy startup Rentle raises $3.8M to meet demands of merchants — TFN
A Finnish circular economy startup Rentle has raised $3.8 million in seed funding from a slew of investors and US family offices.
Read on Tech Funding News »
May 9, 2023
Shoptalk Europe 2023 Startup Pitch Competition: Recap—10 Innovators, Two Winners
The ShopTalk Europe 2023 Startup Pitch Competition showcased 10 innovators in retail disruption. The winners were announced in three categories: customer experience, supply chain, and sustainability.
Read on Coresight Research »
March 16, 2023
Building commerce infrastructure to make the world more circular | Interview with Tuomo Laine, CEO and Co-Founder of Rentle | EU-Startups
Europe aims to be the first climate-neutral continent by 2050 as set out in the European Green Deal. One of the key pillars of the European Green Deal is
Read on EU-Startups »Get the Unreasonable Newsletter
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