Ada Yip

Ada is ex-CEO of Urban Spring, an impact business with a mission to reduce the consumption of single-use plastic bottles through building a reliable network of well designed and well maintained water refill stations. Since she passed the torch to young entrepreneur in 2023, she acted as interim COO of an equity crowd funding platform and most recently Deputy CEO of The Women’s Foundation in Hong Kong. She is currently the CEO of Just Feel, a social purpose organization with a mission to foster a compassionate communication culture among students, teachers, and parents through a whole-school participation approach.

Beyond various leadership role, Ada co-founded WYNG 43 Social Investment. Her volunteer roles include the co-chair of the board of Social Value International (a UK registered charity), a leading global network that pioneers in establishing impact measurement standards and trainings and a board member of Social Value Hong Kong (formerly The Hong Kong Institute of Social Impact Analysts). Ada is also a member of the Sub-Committee on Public Education on Rehabilitation and a Member of the Lump Sum Grant Independent Complaints Handling Committee under the Labour and Welfare Department of the Hong Kong Government.

Prior to the above engagements, she was the Programme Director of the i2i (incubation to investment) program at SOW Asia. In her early career, Ada worked at a number of international financial institutions in Toronto, Tokyo, and Hong Kong with regional management responsibilities for over 20 years. Ada is a Certified ESG Analyst under EFFAs.